Purple-blue futuristic 3D Web3 NFT wallpaper for AXE at Art Basel, depicting a robotic runway scene where mechanical arms spray deodorant on a high-fashion figure, inspired by Garry Vaynerchuck’s innovative influence.

Axe: Art Basel Miami

Axe: Art Basel Miami

Axe: Art Basel Miami

NFT Art Exhibition + Real-Time Experience

NFT Art Exhibition +
Real-Time Experience

In collaboration with ONE37pm, Next Hype developed a limited NFT collection and real-time 3D content for AXE at Art Basel Miami. We created "V: The Experience"—an immersive event that engaged visitors both virtually and on-site at the AXE Lounge. The campaign also benefited from insights by renowned entrepreneur Garry Vaynerchuk, establishing AXE as a pioneer in NFT and Web3 innovation.

Client : Axe LLC
Production Company : Next Hype GmbH
Creative Direction & 3D : Mustafa Miljkovic
Producer : Jean-Chris Oberholzer

Client : Axe LLC
Production Company : Next Hype GmbH
Creative Direction & 3D : Mustafa Miljkovic
Producer : Jean-Chris Oberholzer

In collaboration with ONE37pm, Next Hype developed a limited NFT collection and real-time 3D content for AXE at Art Basel Miami. We created "V: The Experience"—an immersive event that engaged visitors both virtually and on-site at the AXE Lounge. The campaign also benefited from insights by renowned entrepreneur Garry Vaynerchuk, establishing AXE as a pioneer in NFT and Web3 innovation.

Full Interview & Breakdown

© Next Hype 2025

© Next Hype 2025

© Next Hype 2025

Full Interview & Breakdown

Full Interview & Breakdown